Neha Verma

E-commerce Practice Lead · DigiOpera

24 published articles

Neha Verma heads Shopify and Magento delivery at DigiOpera—from B2B portals to subscription storefronts. She focuses on conversion, catalogue scale, and ERP-connected inventory accuracy.

Neha has led commerce replatforming for brands moving off legacy monoliths or spreadsheet-driven operations. She optimises checkout friction, search relevance, and merchandising workflows while keeping fulfilment teams in sync with real-time stock.

Her practice owns Shopify Plus, headless storefronts, and Magento B2B configurations. Neha insists on analytics baselines before launch so conversion lifts are measurable—not anecdotal.

She collaborates with ERP and CRM squads when order, customer, and inventory data must stay consistent across channels. Neha also guides clients on app selection—avoiding plugin sprawl that slows stores and complicates upgrades.

Areas of expertise

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Articles by Neha Verma

Frequently asked questions

Does Neha handle B2B wholesale portals?

Yes—tiered pricing, account hierarchies, punchout, and ERP sync are common in her programmes.

What is a typical commerce replatform timeline?

Focused MVP storefronts often launch in 10–14 weeks; complex multi-vendor or subscription models need 4–6 months phased.

Can Neha improve an existing store without full rebuild?

Often. Performance audits, checkout optimisation, and integration fixes can ship in smaller sprints before a full replatform decision.

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